Geofence marketing can be misunderstood. Watch this video to learn how Spire can help you reach the right people at the right time.
Geofencing is effective for both B2B (business-to-business) and B2C (business-to-consumer) marketing. We use it to:
Reach people who visit your competitor.
Reach people shopping for certain products or services.
Reach prospective employees at specific universities or workplaces.
Reach B2B prospects who attend specific trade shows, or industry events.
Reach B2C prospects who attend community events, fairs, festivals, etc.
How Does It Work?
Spire can build a targeted audience from people who pass through specific zones on a map.
We plan campaigns to reach the right people within your budget constraints.
Your campaigns are constantly monitored & refined after launch to “make it hum.”
The goal is NOT to reach more people. It’s to reach the right people, more often. Paired with a Spire Growth Builder Plan, Geofencing will help you do just that, while tailoring the targeting and strategy to the constraints of your budget.