Items Tagged with "Economy"

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Archway Cookies Closing Hits Home - Let's Keep Ashland Someplace Special

My prayers go out to the families affected by the recent closing of Archway Cookies. I can relate with their situation – having been laid off from my job less than 1 year after my wife & I moved to Ashland in 2003. I’d like to issue a challenge to my neighbors here in Ashland. I b Read More...

Want to sell more products & services? Use photos & video.

Last week, I had a meeting with a prospective customer who I'd never met.  When I introduced myself, they said -- "I know who you are -- I saw your photo on your website."  Yet when I demonstrated SpireCMS (the powerful Content Management System that gives our customers complete control o Read More...

The Ultimate Remedy for a Bad Case of the Recession

I just finished a new postcard that will be released next week in response to the recession.  The headline matches the blog title.  The ad copy says the following: There's a nasty bug going around. It's slowing down even the healthiest of small businesses.  Like a dangerous flu bug Read More...

The College Graduate's Guide To Finding a Job

When I went to college in the late 90s, there was an attitude among some of my classmates that a college diploma would be like a "golden ticket" to finding a great job.  I suppose that was the case at some point, but it surely wasn't true in the late 90s. Today, college graduates are negativel Read More...

Don't blame the economy. Good old days of marketing are over.

Push play to hear a recording of this article! There's been a fundamental shift in the way people buy products and services. It affects small businesses and mega-brands alike. Sadly, just about everyone is missing it. If you're involved with a small or medium-sized business, understa Read More...

4 Steps Savvy Marketers Use To Double Sales

Push play to hear a recording of this article! Note: In my last article, I talked about a fundamental shift in the minds of our customers that has little to do with the economy, and will affect our marketing for an entire generation.  If you haven't read it, definitely start ther Read More...
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