Items Tagged with "Online Marketing"
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Twitter for Business Use: I'm Giving it a Week...
1I've been aware of Twitter for a while, but have never been terribly impressed. Cool for personal use, but businesses are raving about it being the next big thing, and I've just never seen the marketing benefit to using it.
If you haven't heard of it, Twitter is another one of the Web 2.0 phenome
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Did you receive our postcard? This blog post is for you...
If you are a member of the Ashland or Mansfield Chamber of Commerce, you'll be receiving our new postcard sometime this week, if you haven't already.
In it, Ken Jewett (owner of Hearthstone Homes in Ashland) shares a testimonial of how our team overhauled their small business website and put the co
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New Landing Page Design Should Increase Sales for Our Client
We've been working with the inventor of a North Carolina-based golf swing trainer since we designed & launched his website last Spring.
We started assisting with marketing strategy late this summer, and -- while we had some early challenges -- a lot of good things are finally starting to come t
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How to double your revenue with email auto-responders
I'm standing in Best Buy, eyeing that 60" plasma screen television. I know full well that I won't be buying it today -- my wife would kill me. Here comes the sales guy. "Is there anything I can help you with?" he asks. "No, I'm just looking" I reply.That ends the conversation. I walk out a few minut
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Snow Trails' new website helps create buzz for opening day
Snow Trails Ski Resort opened this weekend for the first time in the 2008-2009 season. It was great to see how they used their new website to promote the opening weekend.
Spire launched their new website on November 6. In just five weeks since the website launch, the new website has hosted nearly
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A Brilliant Marketing Lesson from a Christmas Tree Farm
You probably know that to get more revenue from your customers, you should upsell additional products at the time of the sale. However, some well-crafted add-on products not only give you more revenue at the time of the sale -- they practically GUARANTEE that you will get repeat business year
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Are You Paying a Monthly Fee to List Your Business on Some Website? Read This.
This morning I met with a sales rep who was selling online advertising on a locally-targeted online business directory. They were charging $49/month, $99/month or $199/month to be listed on this local online directory.
In exchange for the monthly fee, my business would get:
a prominent ful
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What is Twitter?
My younger sister is quite an entrepreneur. She emailed me last night, asking a question I've heard a lot of people ask recently.
"So what is twitter, I signed up tonight, is it just a spin off of myspace and facebook but with a business twist?"
I know that she's looking to leverage Twitter t
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Get $500 worth of consulting for $75 at our internet marketing seminar in Mansfield
It's official. I'm tag-teaming with my friends at the Mansfield-Richland Area Chamber of Commerce to present an internet marketing seminar at the Mansfield Chamber Conference Room.
I'll be presenting three 1-hour presentations on the latest topics like:
lead generation
online sales
search engi
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An inside look at our web design marketing funnel
Before starting our advertising & web design company, I worked in a small company that had a traditional "sales department." This group of sales people literally made phone calls all day long. Many were cold calls - and their rate of failure was very, very high. If the company
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Today's Internet Marketing Seminar in Mansfield, Ohio was a success!
We had a full house at this morning's internet marketing seminar in Mansfield! Thanks to the Mansfield Richland Chamber of Commerce for hosting the event and promoting it to their membership.
Today's event booked up in under a week and there were more than a dozen people on a waiting list. To
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Dockers Free Pants Super Bowl Ad Backfires - Their Website Can't Keep Up
Planning to promote your company in a Super Bowl commercial? Better make sure your website is ready to handle your offer.
Dockers just aired a commercial offering to give away free pants during tonight's Super Bowl. Seconds later, their servers were bogging down, not allowing the incomi
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SEO: Why Links Matter
Whenever we design a website for a client, we do a lot of search engine optimization work - to help ensure that Google and the other search engines can find the content. It's about using the keywords on the page, and making sure it's easy for search engine spiders to navigate the entire site w
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How to get rid of that boring text on your website
Jason Fried recently had an article in Inc Magazine titled "Why is Business Writing So Awful." A great read that I strongly recommend.
We design a lot of business websites each month, and too often, the writing provided by the client can be an afterthought... stuff used to fill an empty space
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Our new research reveals 3 costly mistakes 99.6% of small businesses are making with their websites
We just completed a research study and the results were a little frightening. We looked at the websites for hundreds of small businesses in our local area, and checked them on 9 costly mistakes that we tend to see people make on their websites.
When looking at 3 of the most costly mistakes,
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